Pest Daily – How to Make More Sales w/ Cody Smith

Recently, one of the company's co-founders met with Pest Daily to discuss Smarter Launch and sales improvement strategies. The conversation was published on the Pest Daily platform.

Key Highlights

1. Company Origin "We got to a point where we felt like there was something missing in the pest control industry" – the founder noted that while CRMs handled routing and scheduling, there was "no real clean way to send proposals that looked really professional."

2. Customer-Centric Approach Rather than immediately launching into sales pitches, professionals should listen empathetically. The emphasis should be demonstrating genuine care about solving problems, not just closing sales. Body language matters significantly in these interactions.

3. Preparation and Practice Smith emphasizes: "The more you prepare, the better off you're going to be." Familiarity with common customer questions and consistent messaging builds confidence and closing rates.

4. Overcoming Rejection "The worst thing they can say is 'no'" – hesitation prevents all sales. Increased outreach naturally improves comfort levels.

5. Authenticity in Sales Honest advisors gain long-term trust. Smith regularly tells prospects they don't need certain services, which paradoxically builds lasting customer relationships.