Smarter Launch ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our proposal software platform. Please read this policy carefully. If you disagree with its terms, please discontinue use of our services.

Information We Collect

We collect information in the following ways:

Information you provide directly — name, email address, company name, phone number, and billing information when you sign up, request a demo, or contact us.
Usage data — pages visited, features used, time spent, and interactions within the platform, collected automatically through cookies and similar technologies.
Device information — browser type, operating system, IP address, and referring URLs collected when you access our service.
Communications — messages you send us via email, chat, or support tickets.

How We Use Your Information

We use the information we collect to:

Provide, operate, and improve our services
Process transactions and send related information, including purchase confirmations and invoices
Respond to comments and questions and provide customer support
Send product updates, marketing communications, and promotional offers (you may opt out at any time)
Monitor and analyze usage patterns and trends to improve your experience
Detect and prevent fraudulent activity and ensure platform security
Comply with applicable laws and regulations

Data Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

Service providers — trusted third parties who assist in operating our website and platform (e.g., payment processors, cloud hosting, analytics), subject to confidentiality agreements.
Business transfers — in connection with a merger, acquisition, or sale of assets, your information may be transferred as a business asset.
Legal requirements — when required by law or to protect the rights, property, or safety of Smarter Launch, our customers, or others.
With your consent — in any other circumstances where you have given explicit consent.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our service and hold certain information. Specifically, we use the following third-party tools that may set cookies or collect data about your browsing behavior:

Google Tag Manager & Google Analytics 4 — collects anonymized usage data including pages visited, session duration, and device type to help us understand how visitors use our site. Google Privacy Policy.
Google Ads — tracks conversions and may serve personalized ads based on your prior visits to our site. Google Privacy Policy.
Meta Pixel (Facebook/Instagram) — measures the effectiveness of our advertising and may be used to show you relevant ads on Meta platforms. Meta Privacy Policy.
LinkedIn Insight Tag — tracks conversions from LinkedIn ads and enables retargeting on LinkedIn. LinkedIn Privacy Policy.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. You may also opt out of interest-based advertising through the Digital Advertising Alliance or Network Advertising Initiative opt-out tools. However, if you do not accept cookies, some portions of our service may not function properly.

Data Retention

We retain your personal information for as long as your account is active or as needed to provide you services. If you wish to cancel your account or request that we no longer use your information, please contact us. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

Security

We implement industry-standard security measures to protect your information, including encryption in transit and at rest. However, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but are committed to maintaining reasonable safeguards.

Your Rights

Depending on your jurisdiction, you may have the right to:

Access the personal information we hold about you
Request correction of inaccurate data
Request deletion of your personal information
Opt out of marketing communications at any time
Lodge a complaint with a supervisory authority

To exercise any of these rights, contact us at the address below.

California Privacy Rights (CCPA / CPRA)

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

Right to Know — you may request that we disclose the categories and specific pieces of personal information we have collected about you, the sources, our business purpose for collecting it, and the categories of third parties we share it with.
Right to Delete — you may request deletion of your personal information, subject to certain exceptions.
Right to Correct — you may request correction of inaccurate personal information.
Right to Opt Out of Sharing — we use third-party advertising tools (Google Ads, Meta Pixel, LinkedIn Insight Tag) that may constitute “sharing” of personal information for cross-context behavioral advertising under CCPA. You may opt out by contacting us at privacy@smarterlaunch.com or by using the opt-out tools provided by the Digital Advertising Alliance.
Right to Non-Discrimination — we will not discriminate against you for exercising any of your CCPA rights.

We do not sell personal information for monetary consideration. To submit a request, contact us at privacy@smarterlaunch.comwith the subject line "California Privacy Request." We will respond within 45 days.

Third-Party Links

Our service may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the new policy on this page and updating the "Last updated" date. Your continued use of the service after changes become effective constitutes your acceptance of the revised policy.

Contact Us

If you have questions or concerns about this Privacy Policy, please contact us at privacy@smarterlaunch.com.