Smarter Launch Welcomes Pest Control Expert, Lee Thompson, as Account Executive

Pest control operator and M&A leader joins proposal software company to help owners grow sales and build long-term business value

(Mesa, AZ) – Smarter Launch, a leading provider of proposal software for pest control companies, today announced that Lee Thompson has joined the company as an Account Executive. In his role, Lee will work directly with pest control owners and operators to show how Smarter Launch can strengthen their sales process and increase the long-term value of their businesses.

Lee brings more than 20 years of executive leadership across Fortune 50 companies and private equity. He entered the pest control industry with Terminix, where a move closer to family turned into a long-term career. He went on to co-found and grow his own pest control company, then joined Certus as Director of Sales before being named Vice President of Mergers & Acquisitions. In 2025, Lee founded Trivie Business Brokers, where he works with home services owners on valuation, growth, and exit strategy. Outside of work, Lee lives in Auburn, Alabama, with his wife, Jasmin, and their two children, Evie and Tripp.

That M&A background shapes how Lee approaches conversations with owners. Across hundreds of deals and evaluations, he has seen two issues repeatedly erode business value: weak accounting and poor sales tracking. Buyers want to see clear revenue and a documented sales process, and owners who can't produce either face a harder, longer road when it matters most.

“I met the founders of Smarter Launch because I was frustrated the product didn't exist yet,” said Lee. “When I met Darren, the team was building it, and I saw the vision immediately. I've been on the Smarter Launch train from the beginning. I meet with owners and operators constantly, and 97% of them aren't looking to sell. They're looking to improve their business and grow sales. This is a tool every company needs in their arsenal.”

In his first year, Lee is focused on helping owners recognize how much value sits in a process most companies overlook.

“I don't think people value the proposal process enough,” he said. “It's an essential tool to help owners take their business, and their sales, to the next level.”

Smarter Launch provides interactive proposal software designed specifically for pest control companies. The platform helps businesses create professional proposals, communicate services more clearly to homeowners, and automate follow-ups to close more sales. Built by industry professionals, Smarter Launch equips pest control teams with modern sales tools that streamline workflows and improve customer experience, helping companies win more business and grow faster.