Attracting high-value customers is essential for the success of any business. You want customers that will help you build long-term relationships and loyalty. To attract these types of customers, you should develop strategies that focus on value rather than price. The Value of Your Customers The success of your business largely depends on the quality of your customers. Choosing customers...

When setting services prices, it’s important to assess costs accurately and stay competitive in the market. Whether you’re a business offering new services or re-evaluating existing ones, these tips will help you effectively estimate their cost and price competitively. Determine Your Start-Up Costs When budgeting for a service, start by considering start-up costs. These include both one-time expenses, like marketing,...

Receiving a negative review can hurt, not only your business, but personally as well. While some customers may never be able to be pleased, it’s important to step outside the situation for a moment and see if anything can be gained from it. We’ve put together a few tips to consider when dealing with a negative review: Another great way...

Modernizing your business can bring a range of benefits, including increased efficiency, improved customer satisfaction, and a competitive edge in the market. If you’re considering modernizing your business, here are some steps you can take: By following these tips, you can help modernize your business and stay ahead of the competition. It’s important to remember that modernizing is an ongoing...

There are several reasons why you should be writing great proposals: Smarter Launch allows you to fulfill each of these categories. Easily diagram your customers’ property, define which products you plan to use, and how you plan to resolve the issues they are facing. Your proposal will look great, no matter what device your customer is using to view it....

Smarter Launch helps you create stunning, accurate proposals that your customers will love – within minutes. Several of the founding partners of Smarter Launch are small business owners within the service industry – specifically, the Pest Control industry. We see far too many of our friends/colleagues are still using paper and pen to write up a proposal to hand to...